Lineup Systems partners with regional reseller QMedia in South Africa

19/06/2014 BY ASHA NAYAKA


Lineup Systems has signed a significant reseller agreement with QMedia Distributors, an established provider of software and consulting services to the South African print and digital media industry.


The partnership will offer Lineup’s suite of 100% web-based AdPoint products to media owners across the South African region, with QMedia providing a range of tailored services to customers looking to purchase the latest advertising sales solutions for multi-channel advertising booking, CRM, finance and analytics.


AdPoint is the only end-to-end advertising system that can be locally hosted or fully managed through Lineup’s cloud platform, offering SaaS, leased or perpetual licence purchasing options.


Its inherently agile design makes it the most responsive ad solution on the market, and has made Lineup the fastest growing vendor in its industry world-wide.


The affiliation between the two companies provides a strong complement of tailored media systems and responsive, local sales support to users across South Africa from QMedia’s base in Johannesburg.


Michael Mendoza, CEO, Lineup Systems comments, ‘We recognised a strong need for high performance ad solutions in the dynamic and growing South African market and we knew that QMedia would make the perfect reseller partner for Lineup. We have a world class ad management solution which has been a huge hit in every market we’ve introduced it to and we’re very excited to be penetrating further into the African market’.


John Lindenberg, Managing Partner at QMedia comments, “Lineup’s AdPoint solution is the most versatile and intelligent advertising management application available today. QMedia is proud to represent Lineup Systems in South Africa and we welcome the opportunity to use our resources and industry experience to help media companies access this exciting product.”





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